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Ridiculous Upside & SB Nation Are Getting a Fancy New Look

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On the heels of Ridiculous Upside ushering in its new content team, SB Nation will also be unleashing a brand new look! Without further adieu, take a look at RU's brand spanking new logo, and read below for a few official words from SB Nation on the upcoming changes.


This is a small, but important sample of what is coming when our network undergoes its most exciting and radical transformation in the eight-year history of the company. A new visual identity here and across the network is only one step we are taking to unite our network of sites. United through individuality is the underlying theme of this project. You’ll notice that our team colors and the unique spirit of our individual community is maintained while making it clear to sports fans that each site is a part of the larger SB Nation network. We want everyone to know that they can find the same type of great writing, video and conversation that we offer here on all of our 350 plus sites. You can browse through all the new logos on a special page we put together at